DIY Investing: 10 Questions That Will Make You Rethink Managing Your Own Money

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10 Questions if you are on the Path of Do It Yourself Investing

Last Updated on April 22, 2026 by Hemant Beniwal

“The biggest risk in investing is not the market. It’s the investor.” – Howard Marks

Are you managing your own investments? Good. Now answer this honestly: how’s that working out for you?

I know this post will upset people. The personal finance internet is full of voices telling you that do-it-yourself investing is the smartest, cheapest, most empowering way to handle your money. And I’m going to tell you the opposite.

After 25 years of advising Indian families, I’ve come to a conclusion that goes against the grain of everything the “DIY finance” community preaches:

“DIY is not for managing finances and investments. Simply, it doesn’t work for most people.”

If you disagree, that’s fine. But before you dismiss this, answer the 10 questions below. Honestly. Not the answers you want to give. The real ones.

⚡ Quick Answer

DIY investing sounds empowering but fails for most people because of behavioural biases, lack of time, emotional decision-making, and the gap between knowing what to do and actually doing it under pressure. These 10 questions will help you honestly assess whether you’re truly equipped to manage your own money, or whether you’re just saving advisory fees while losing far more in bad decisions.

10 Questions if you are on the Path of Do It Yourself Investing

10 Questions Every DIY Investor Must Answer

1. Do you have a written financial plan?

Not a mental model. Not a spreadsheet you last updated in 2022. A written, comprehensive financial plan that maps your income, expenses, goals, insurance, tax strategy, and investment allocation? If the answer is no, you’re not a DIY investor. You’re a DIY guesser.

2. When was the last time you reviewed your portfolio?

Not checked your app to see if the number went up. Actually reviewed: asset allocation, goal alignment, rebalancing needs, tax harvesting opportunities. Most DIY investors open their portfolio daily but review it never.

3. Can you calculate your actual returns?

Not the return on your best stock. Your overall portfolio XIRR across all investments for the last 5 years. Including the ones you don’t talk about at parties. If you don’t know this number, you’re managing money blindfolded.

Must Read – 10 Investment Mistakes That Cost Indian Investors Lakhs Every Year

4. How did you behave during the March 2020 crash?

This is the real test. When Nifty fell 38% in 33 days, did you:

(a) Continue your SIPs without blinking

(b) Add more money because you saw it as an opportunity

(c) Panic and sell some or all holdings

(d) Stop your SIPs “temporarily”

If your honest answer is (c) or (d), your behaviour during stress is costing you more than any advisory fee ever would.

5. Do you know the tax implications of every investment decision you make?

STCG, LTCG, indexation (or lack of it post-2023 for debt funds), Section 54EC, grandfathering clauses, new tax regime vs old, NPS deductions. Tax planning isn’t a March activity. It’s a year-round strategy. How many of these are you actively optimising?

6. Is your insurance adequate?

Do you have term insurance worth 15-20 times your annual income? Health insurance of at least Rs 25 lakh for your family? Personal accident cover? A super top-up? Most DIY investors focus on investments and completely ignore the protection layer. One medical emergency can wipe out 5 years of investment returns.

Do It Yourself Investing Questions

7. Have you planned for retirement withdrawal, not just accumulation?

Building a corpus is half the job. How you withdraw from that corpus across 25-30 years of retirement, adjusting for inflation, healthcare costs, and sequence of returns risk, is the other half. Most DIY investors have an accumulation plan. Almost none have a withdrawal strategy. That’s like training for a marathon and not knowing where the finish line is.

8. Do you have an estate plan?

A written will? Nominations updated across all accounts? Does your spouse know where every investment is? If something happens to you tomorrow, can your family access and manage your finances without you? This is the most neglected area in DIY investing.

Must Read – Behavioural Finance: How Your Mind Sabotages Your Money Decisions

9. Are you spending more time managing money than earning it?

Here’s a calculation nobody does. If you earn Rs 50 lakh per year and spend 10 hours a week on investment research, portfolio tracking, and tax planning, your time cost is roughly Rs 2.5 lakh per year. That’s often more than what a financial advisor would charge. And the advisor probably does a better job because it’s their full-time profession.

10. Would you perform surgery on yourself?

You wouldn’t. Even if you read 100 medical books. Because knowing something and doing it under pressure are two completely different skills. The same applies to money. You can understand asset allocation, SWP, rebalancing. But when your portfolio is down 30% and your spouse is asking “should we sell everything?”, knowledge alone won’t save you. You need someone objective in that moment.

Scored less than 7 out of 10? That’s not a failure. That’s self-awareness.

A good financial advisor doesn’t replace your thinking. They protect you from your own blind spots.

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What Nobody Tells You About DIY Investing

Here’s the uncomfortable truth the DIY community doesn’t discuss.

The gap between what DIY investors earn and what their investments earn is the widest of any investor category. This is called the “behaviour gap.” Your mutual fund might return 14% over 10 years. But because you bought high, sold during crashes, switched funds chasing performance, and stopped SIPs during corrections, your actual return might be 8-9%.

That 5-6% annual gap, compounded over 20-25 years, is enormous. On a Rs 50 lakh portfolio, the behaviour gap can cost you Rs 80 lakh to Rs 1 crore in lost wealth over two decades. No advisory fee in the world costs that much.

The irony? The people who are most confident about DIY investing are often the ones with the widest behaviour gap, because overconfidence prevents them from seeing their own mistakes.

Read – Direct Investing in Stocks: Why Most Indian Retail Investors Lose Money

When DIY Investing Actually Works

I’m not saying DIY never works. It does, but only for a very specific type of person:

DIY might work for you if:

You have a written financial plan. You didn’t panic in March 2020. You know your XIRR. You review and rebalance annually. You have adequate insurance. Your spouse knows your full financial picture. You have a written will. And you enjoy spending 5-10 hours a week on this. If ALL of these are true, DIY can work. But honestly? That’s maybe 5% of investors.

For the other 95%, the advisory fee isn’t a cost. It’s insurance against the behaviour gap. It’s the price of having someone who stops you from making a Rs 50 lakh mistake during a market crash.

The best investment you can make isn’t a stock or a fund

It’s having the right guidance at the right moment. That’s what a financial advisor actually delivers.

See Our Retirement Planning Service

Frequently Asked Questions

Is DIY investing good for beginners?

No. Beginners lack the experience to handle market volatility, tax planning, and insurance decisions. Starting with a financial advisor helps build the right habits and framework. You can always transition to DIY later once you understand how financial planning actually works in practice, not just in theory.

Can I save money by managing my own investments?

You save the advisory fee but often lose much more through the behaviour gap: panic selling, chasing past performers, wrong asset allocation, and missed tax optimisation. Studies show the average DIY investor underperforms their own investments by 3-5% annually due to behavioural errors.

What is the behaviour gap in investing?

The behaviour gap is the difference between what an investment returns and what the investor actually earns. It’s caused by emotional decisions: buying when markets are high (greed), selling when markets crash (fear), switching funds based on last year’s performance, and stopping SIPs during corrections. Over 20 years, this gap can cost lakhs.

When should I consider hiring a financial advisor?

If your annual income exceeds Rs 15-20 lakh, you have multiple financial goals, you own property, you have dependents, or you’re within 10 years of retirement, a financial advisor adds significant value. The complexity of tax planning, insurance, estate planning, and withdrawal strategy alone justifies the cost.

The question isn’t whether you can manage your own money. It’s whether you should. And the honest answer, for most people, is no.

DIY = Destroy It Yourself.

💬 Your Turn

How many of the 10 questions above could you answer with a confident “yes”? Be brutally honest in the comments. No judgement.

21 COMMENTS

  1. Very good article. I recently started reading around personal financial management and part of DIY however I agree with above article. I will soon plan for connecting with TFL Team.

  2. Hemant, you make a good point for hiring investment/financial planner. The challenge though is how to select one? There are many folks around who claim to be good at financial planning, however there is no simple way to find out whether that’s true.
    Most of the information in finance is common sense, so having a conversation with a planner is not differentiating them. The quality of analysis work they do prior to making a suggestion, their familiarity with the idea/trade are highly subjective aspects that come out after engagement.
    Do you have any pointers in this regard?

    Thanks

  3. Hi, very informative article.
    I am a prospective investor and was looking for profitable options to invest. I wanted your views about Peer to peer lending and is it a viable option to invest?

  4. Hi, very informative article.
    I am 28 years old and I am searching for good investment options. I just came to know about peer to peer lending as an emerging platform in India and wanted your views on that.

  5. Hi hemant!
    Really great article
    I am a retail investors and i want to invest money through the upcoming Peer to peer investment opportunities!
    What are the portals that provide high rate of return as well as safety of return?
    thanks!

  6. Simply awesome Hemanth. The most difficult think is to set up your mile stone own without listening to others and stick to a disciplined investment routine to achieve the goal.

  7. Hi

    I have a question. We genereally see people suggesting to invest for long term (say 10-12 years) in Mutual fund to expect high return.

    I have a question here:
    Suppose I invested in a 3 SIP-based Mutual funds (5000 each) and I saw 1 mutual fund is under performing from past 1 year. What should be strategy in such case?

    I surely would want to come out of that mutual fund as I cannot see consistent loss of my money. In such a case how can I remain invested for long term if one of the choice went bad?

  8. Simply said,well said.
    we live without our parents when they are no more,but that does not imply that we should have lived without them all our life from cradle to grave yard.
    yes,financial planner fits in role of parents when it is personal finance.

  9. Hi Hemant… Great explanation!!! There are concepts where diy may work but in finance – no way. Media is just promoting one side of it- the ease. But what about the need analysis? What about emotional management? What about crisis management? Can DIY help in complex things? No. Let experts do their work.

    • Hi Madhupam,
      Investing may look SIMPLE but it’s not EASY – I think investors should realise this. And as we are in the information age, people are really confused between Information Vs Knowledge Vs Wisdom…
      Sir John Templeton Said – The four most dangerous words in investing are ‘This time it’s different.’

  10. Wonderful thoughts Hemant. In financial planning profession, i always say that Personal finance is more of personal than finance. and personally we are emotional beings with lot of behavior biases. We gain or lose in investments market due to these biases only, We make or break our life due to these biases only. The worst part is that even if we know that we are biased, we still act in the same way which suits us …leave aside rationality. That’s why we need a third person…who hand hold us in this life and money’s journey. Yes, they have costs attached but then one needs to do the cost benefit analysis reading out your article above . When it’s a question of growth we should look at possible gains then costs and make the most out of the professional expertise.
    Just like you, I also have a financial planner who looks after my money. Afterall i am also one of us…an emotional being. 😉

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